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GHL High-Converting SMS Ticket Reminder Checklist

Ensure every attendee shows up with this detailed 10-point checklist for GHL SMS reminders and deliverability.

The Ultimate SMS Reminder Checklist

SMS has a 98% open rate. If you aren't using it for your event reminders in GHL, you're leaving attendance (and revenue) on the table. Follow this checklist to do it right.

  • ✅ A2P 10DLC Compliance: Ensure your GHL sub-account is fully registered for A2P 10DLC to avoid carrier blocking.
  • ✅ The 24-Hour Reminder: Send a text exactly 24 hours before the event with the venue address/link.
  • ✅ The 'Door-Opening' Text: Send a text 30 minutes before doors open to build excitement.
  • ✅ Personalization Tags: Use {{contact.first_name}} and {{event_custom_field}} to make it feel personal.
  • ✅ Short Links only: Use GHL's built-in link shortener to track clicks and keep character counts low.
  • ✅ Clear CTA: Every text should have one clear action (e.g., 'Click here for your badge').
  • ✅ Opt-Out Clarity: Always include 'Reply STOP to unsub' in the first message to maintain compliance.
  • ✅ Emergency Backup: Set up a 'No-Show' trigger if they don't check in within 30 mins of the start time.

Why Timing Matters

Research shows that sending an SMS 1 hour before an event increases attendance by up to 22% compared to email-only reminders. With Tixified and GHL, this process is entirely automated based on the attendee's ticket purchase.

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