KeapWorksheet

Keap Exhibitor Lead Management & ROI Reporting Worksheet

A framework for event organizers to manage exhibitor leads, tag them correctly in Keap, and report on total value generated.

Measuring Exhibitor Success with Keap

Exhibitors renew their contracts when you can prove ROI. This worksheet helps you structure your Keap CRM to track every lead an exhibitor interacts with during your event.

The Lead Capture Framework

Fill out this worksheet for each exhibitor to ensure data integrity across your Keap application.

Exhibitor Name: ____________________________

Specific Keap Tag for Leads: Exh_Lead_[Name]_[Year]

Post-Scan Automation: [ ] Send Brochure [ ] Schedule Call [ ] Add to Pipeline

Step-by-Step Integration

  1. Create Custom Fields: In Keap, create a custom field for 'Lead Source - Exhibitor'.
  2. Automated Routing: Use Keap's Decision Diamonds to route leads to specific exhibitor sales reps based on the tags applied via Tixified's scanning integration.
  3. ROI Reporting: At the end of the event, run a tag report in Keap to show the exhibitor exactly how many leads were captured.

Tixified’s pricing model (from $49/mo, 0% fees) ensures that even if your exhibitors capture thousands of leads, your ticketing costs remain fixed and predictable.

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