Provide additional value to your sponsors and exhibitors with this structured lead capture and Keap automation framework.
Your sponsors pay for leads. Use this worksheet to build a Keap-powered system that ensures every lead captured on the floor is followed up with instantly.
For each exhibitor, create a unique Keap tag or custom field value to attribute leads. This allows you to provide a post-event report to the sponsor.
| Exhibitor Name | Keap Tag to Apply |
| Acme Corp | Exhibitor_Lead_Acme |
| Globex | Exhibitor_Lead_Globex |
When an exhibitor scans an attendee (via Tixified's lead scan), Keap should immediately send an email on behalf of that exhibitor.
Email Template Draft:
"Hi ~Contact.FirstName~, it was great meeting you at the [Exhibitor Name] booth today! As promised, here is the whitepaper we discussed..."
Use a worksheet to define what constitutes a 'Hot Lead' vs. 'Warm Lead' for your event, and map these to Keap Lead Scores.
Make your sponsors love you. Automate their leads.
Integrate Tixified + Keap NowFlat-fee ticketing with native CRM integration. No per-ticket fees, ever.
Start Your Free TrialKeap Event Tag Architecture Guide
The complete Keap tag naming system for event organizers — 4 categories with consistent prefixes, 20+ example tags, and maintenance best practices.
KeapKeap Pre-Event Campaign Sequence Blueprint
The complete Keap campaign structure for pre-event nurture — trigger configuration, email sequence, date-relative delays, and campaign goals.
KeapKeap No-Show Recovery Email Templates
2 Keap campaign emails for no-show recovery — the goodwill bridge email and next-event priority offer. Uses Keap merge field syntax.