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Keap Early Bird to Standard Price Transition Template

Maximize urgency and revenue with this structured email sequence for shifting ticket tiers within Keap.

The Early Bird Urgency Campaign

Transitioning from Early Bird to Standard pricing is your biggest sales opportunity. Use these Keap-ready templates to drive volume.

Email 1: The 72-Hour Warning
Subject: [First Name], 72 hours left to save [Amount] on [Event Name]

Body: Hi [First Name], we wanted to give you a quick heads-up. Our Early Bird pricing for [Event Name] is expiring this Friday at midnight. If you've been waiting for the right moment to join us, this is it. Click here to secure your spot at the lowest possible rate: [Link]
Email 2: The Logic vs. FOMO (24 Hours)
Subject: Final Call: Early Bird pricing ends tonight!

Body: [First Name], the clock is ticking. At midnight, the price for [Event Name] increases by $[Price Diff]. We'd hate for you to pay more than you have to for the same incredible experience. Get your ticket now: [Link]
Keap Automation Setup:
1. Create a Goal: Tag 'Early Bird Purchased' applied.
2. If goal is NOT met by [Deadline Date], stop the sequence.

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