Maximize revenue by automating ticket price increases and scarcity-driven early bird offers directly within Keap.
Static pricing is a missed opportunity. This blueprint teaches you how to use Keap Campaign Builder and Tixified integration to automatically move attendees through pricing tiers based on date or inventory thresholds.
To run a successful dynamic pricing campaign, you must establish specific tags in Keap that represent each pricing tier:
Set up a campaign that triggers when a 'Contact Interest' tag is applied. Use Decision Diamonds to route users based on the current date:
Your emails should create urgency without being spammy. Follow this sequence:
Ensure your Tixified account is set to 'Auto-Verify' tags. When the attendee clicks the link in your Keap email, the discount code should be pre-applied via the URL parameter to reduce friction.
Flat-fee ticketing with native CRM integration. No per-ticket fees, ever.
Start Your Free TrialKeap Event Tag Architecture Guide
The complete Keap tag naming system for event organizers — 4 categories with consistent prefixes, 20+ example tags, and maintenance best practices.
KeapKeap Pre-Event Campaign Sequence Blueprint
The complete Keap campaign structure for pre-event nurture — trigger configuration, email sequence, date-relative delays, and campaign goals.
KeapKeap No-Show Recovery Email Templates
2 Keap campaign emails for no-show recovery — the goodwill bridge email and next-event priority offer. Uses Keap merge field syntax.